What do Carl Benz, Carl Miele, Carl Fresenius and Carl Zeiss have in common? They are all successful Company Owner, who shaped the German economy and whose work and commitment still inspire us today. Through their innovative way of thinking, they opened the eyes of others to completely new worlds. Our name CARL is therefore a tribute to these four important pioneers of the economy. We, too, strive to innovate by linking traditional advice with a digital platform.